·11 min read
Agents work. Coding shows how.
How we can learn from coding agents when building AI systems for other parts of businesses.
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Praxis
Featured Product
AI agents that work the way you think.
Apply your standards, context, and decisions to real tasks run by AI - on a schedule, across the tools and systems you already use. Deployed specifically for you with full audit trails and governance.
Learn more about PraxisBackground
Why me
My background is in digital advertising. I've worked with advertisers, agencies, and tech companies - so I know how AdTech works under the hood, and I've seen a wide range of setups and challenges.
That context matters: generic tools give generic results. AI is at its best when it understands your business specifically. I have a library of pre-built integrations for platforms like Google Ads, Meta, Gmail, and AirTable, plus AI agent frameworks I've developed over years of project work.
Instead of starting from scratch, I focus on the logic that's specific to your business.
·8 min read
'Human-in-the-loop' doesn't mean what most people think it means
How humans and agents should work together to create the most valuable and trustworthy outputs.
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·6 min read
More information isn't always better information - Avoiding context rot in agents
Why cramming too much information into a prompt for an AI agent will give you worse results.
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Let's talk
Whether you're interested in Praxis, need a custom tool built, or just want to discuss what AI could do for your business - I'd be happy to chat.
Get in touchor email hello@gregasquith.com